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Saturday, October 17, 2026
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TikTok Grants Users Authority to Decrease Artificial Intelligence-Made Videos in Their Feeds

The platform is rolling out a updated setting that permits them to cut down on the volume of artificial intelligence-produced content appearing in their streams. This step comes as the service revealed that it now features in excess of 1 billion AI videos.

Trial and Implementation

This change is in a pilot phase over the following weeks before a global release. This development comes amid a increase in content created by AI, spurred by new AI video creators.

AI Content on Other Platforms

It has been noted that almost one in 10 of the quickest rising content creators on a competing service primarily display content made by AI. A large amount of this output is deemed “AI slop”, a term for inferior, bulk-generated content that is frequently illogical or bizarre.

“We know from our community that a lot of users like content created using AI tools, ranging from digital art to informative clips, and we want to give people the option to adjust the amount of that, depending on their own likes,” commented a spokesperson.

AI on the Platform

TikTok shared that there are currently over a billion videos on its network labeled as AI-generated. Overall, in excess of 100 m pieces of content are added to the service each day, making AI-generated material a relatively small portion of its complete catalog.

User Control Features

Viewers will be capable of decrease or raise the volume of AI-generated videos they view by opening the content preference option in the platform and choosing the AI content topic. Additional categories that are already be controlled under the tool cover news, style, beauty, and dance.

AI Disclosure Rules

TikTok’s policies mandate content makers to tag “realistic” AI-made content, and it bans harmful fake videos of well-known individuals or crisis events. Any authentic-looking artificial content that is not labeled can be deleted under its community policies.

Additionally, the platform will now apply an artificially created tag to content produced via its built-in AI features, or detected by an cross-platform project for identifying artificial media. This measure is aimed to help prevent users from attempting to evade the disclosure requirement.

AI Literacy Programs

The platform is additionally launching a two million dollar awareness program for experts and groups to develop educational content about ethical AI use. This program will support charitable organizations focused on teaching computer science.

Content Safety Approach

TikTok has supported its content review process, following discussion over intentions to lay off hundreds of content moderators in the UK. It is set to reduce hundreds of positions in its trust and safety team in London, with labor groups and digital protection specialists expressing worry that humans are being replaced by machine-led review.

A trust and safety lead explained that staff-based oversight would continue to be important, but AI can protect employees by eliminating the most distressing content before it gets reviewed by staff. The company reported a significant reduction in shocking and graphic content reviewed by content reviewers over the last 12 months due to reliance on its automated systems.

“We think that it’s essential to combine humans and technology to maintain a secure environment,” the executive stated. “We’ll have people as integral to the approach, but we also think it’s extremely critical to limit contact with harmful content as swiftly, which is why a extensive automated help is making a difference work at speed.”
JE
About the author

Jessica Evans

Eleanor is a curator of handmade treasures and a storyteller dedicated to celebrating British craftsmanship.

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